Hitachi Continues Partnership with Team Penske in 2019

Mar 05, 2019 11:56 JST

Source: Hitachi, Ltd.

NEW YORK, Mar 05, 2019 - (JCN Newswire) - Team Penske and Hitachi Group announced a continuation of their partnership for the 2019 NTT IndyCar Series season.

Team Penske will enter its 53rd year of racing competition in 2019, and Hitachi is proud to carry on its dynamic relationship with Team Penske for the eighth-consecutive season.

Team Penske and Hitachi have shared success both on and off the track since becoming partners in 2012. After a productive five-year relationship with three-time Indianapolis 500 winner Helio Castroneves, Hitachi was paired with 2017 IndyCar Series Champion Josef Newgarden beginning with the 2018 season. This year, the familiar Hitachi branding will adorn Newgarden's No. 2 Dallara/Chevrolet for eight of the 17 IndyCar Series races.

Newgarden tied for the series lead in wins (three) and poles (four) with Hitachi in 2018, elevating his career stats to include 10 wins, six poles and the series championship just two years ago. "I can't wait for the 2019 season to start," said Newgarden. "We learned a lot at the Circuit of the Americas test in February and we'll apply that to the No. 2 Hitachi Chevrolet. I'm confident in the data we collected as a team and I'm sure we'll start the year strong." He added, "Hitachi is a great partner for the whole team. I'm excited they're back with us this season and I'm ready to represent them on track at St. Pete and all season long."

Hitachi will also continue as an associate sponsor for Team Penske's other IndyCar Series entries - the Dallara/Chevrolets driven by 2016 IndyCar Champion Simon Pagenaud, and 2014 Champion and 2018 Indianapolis 500 winner Will Power.

"Hitachi has been a terrific partner with Team Penske and we appreciate how the company has grown with our program and continued to take us in new directions," said Penske Corporation Founder and Chairman Roger Penske. "We are all excited for the start of the 2019 INDYCAR season and we are in position to have a great 2019 with Josef racing the No. 2 Hitachi Chevy, beginning with the opening race on the Streets of St. Petersburg."

The activation strategy around the Hitachi / Team Penske partnership includes event marketing and execution at key events and industry shows across the globe, in addition to unique at-track experiences and creative social media integration with Hitachi and its partners. "The sponsorship with Team Penske continues to provide the Hitachi Group with a tremendous opportunity to leverage the success of a great IndyCar racing team, as well as to co-create with a global leader in transportation and logistics - Penske Corporation," said Hitachi, Ltd. President & CEO Toshiaki Higashihara. "Since 2012, Hitachi has been able to leverage digital and IoT technologies to help Penske build a successful racing team and also optimize other aspects of their business. Partnering with Penske puts Hitachi in a strong position to continue to build our global brand around Hitachi's Social Innovation Business."

"I've been engaged in the partnership with Penske as a reprentative within Hitachi since 2012. The last 8 years of IndyCar sponsorship with Team Penske has formed a win-win relationship for Hitachi, both on and off the race track, and we truly value the partnership that Hitachi and Team Penske have built," said Rob Sharpe, SVP of Sales & Marketing at Hitachi Automotive Systems Americas, Inc. "Racing is a natural fit for our Automotive Systems business, and we look forward to expanding the awareness of the Hitachi brand through motorsports in the 2019 IndyCar Series."

The 2019 IndyCar Series season begins Sunday, March 10 with the Firestone Grand Prix of St. Petersburg on the Streets of St. Petersburg, Florida. The race will be broadcast on NBCSN beginning at 12:30 PM EST.

Contact:

Hitachi Ltd
Corporate Communications
Tel: +81-3-3258-1111

Source: Hitachi, Ltd.
Sectors: Automotive

Related Press Release

Hitachi Energy and SP Energy Networks to boost renewable energy flow

April 05 2024 16:15 JST

Hitachi Selected as "Excellent TCFD Disclosure" by GPIF's External Asset Managers for the Third Consecutive Year

April 05 2024 16:00 JST

JFE Steel and Hitachi Jointly Started Providing Solutions for the Steel Industry

March 26 2024 18:04 JST

Hitachi Selected as CDP Supplier Engagement Leader for the Third Consecutive Year

March 22 2024 15:04 JST

Hitachi Collaborates with NVIDIA to Accelerate Digital Transformation with Generative AI

March 19 2024 18:11 JST

Hitachi Vantara Announces Collaboration with NVIDIA to Create New Portfolio of Industrial AI Solutions

March 19 2024 11:35 JST

Hitachi High-Tech Launches High-sensitivity and High-throughput Wafer Surface Inspection System LS9300AD for Wafer Manufacturers

March 15 2024 10:21 JST

Hitachi Forges a Three Year Strategic Alliance with AWS to Advance Hybrid Cloud Solutions

March 11 2024 15:44 JST

Hitachi Energy and TransnetBW make German grid fit for future

February 15 2024 10:22 JST

Contributing to Efficient Development of Metal Thin Film Materials by Using Chemicals Informatics and Materials Informatics

February 09 2024 12:41 JST

More Press release >>

Latest Press Release

First-ever Mazda CX-80 Crossover SUV Unveiled in Europe
Apr 19, 2024 13:50 JST

Fujitsu develops technology to convert corporate digital identity credentials, enabling participation of non-European companies in European data spaces
Apr 19, 2024 10:17 JST

Mitsubishi Heavy Industries and NGK to Jointly Develop Hydrogen Purification System from Ammonia Cracking Gas
Apr 18, 2024 17:01 JST

Toyota Launches All-New Land Cruiser "250" Series in Japan
Apr 18, 2024 13:39 JST

Fujitsu and Oracle collaborate to deliver sovereign cloud and AI capabilities in Japan
Apr 18, 2024 11:14 JST

Eisai: Research on Treatments for Alzheimer's Disease Based on Its Pathological Mechanisms Recieves Award for Science and Technology (Research Category)
Apr 18, 2024 10:53 JST

All-New Triton Confirmed as First Double-Cab Pickup Truck to Achieve 2024 Five-Star ANCAP Safety Rating
Apr 18, 2024 09:22 JST

Eisai's Antiepileptic Drug Fycompa Injection Formulation Launched In Japan
Apr 17, 2024 16:17 JST

Honda Unveils Next-generation EV Series for China
Apr 17, 2024 12:15 JST

Lexus presents Time at the 2024 Milan Design Week
Apr 16, 2024 18:49 JST

Mitsubishi Corporation Announces Participation in a DAC Project in Louisiana, USA
Apr 16, 2024 14:36 JST

New circuit challenge for TOYOTA GAZOO Racing
Apr 15, 2024 17:21 JST

TOYOTA GAZOO Racing back on asphalt for Croatian challenge
Apr 12, 2024 19:36 JST

Heidelberg Materials North America Announces Latest Milestone in Edmonton CCUS Project
Apr 12, 2024 14:39 JST

MHIAEL Completes Expansion of the its Nagasaki Plant for Manufacture of Aero Engine Combustors
Apr 11, 2024 18:08 JST

Mitsubishi Shipbuilding Acquires Approval in Principle (AiP) from Classification Society ClassNK for Ammonia Fuel Supply System (AFSS)
Apr 11, 2024 17:50 JST

DOCOMO, NTT, NEC and Fujitsu Develop Top-level Sub-terahertz 6G Device Capable of Ultra-high-speed 100 Gbps Transmission
Apr 11, 2024 15:10 JST

Mitsubishi Corporation Announces Completion of Capital Raise by Nexamp
Apr 11, 2024 13:07 JST

Mitsubishi Shipbuilding Receives Order for Ammonia Fuel Supply System for Ammonia-Powered Marine Engine
Apr 10, 2024 16:55 JST

Transgene and NEC Present First Clinical Benefits of Neoantigen Cancer Vaccine, TG4050, in Head & Neck Cancer at AACR 2024
Apr 10, 2024 13:36 JST

More Latest Release >>