Feb 24, 2021 14:12 JST

Source: Mitsubishi Corporation

Chubu Miraiz and MC to Launch New Assisted-Living JV

TOKYO, Feb 24, 2021 - (JCN Newswire) - Chubu Electric Power Miraiz Co., Inc. (Chubu Miraiz) and Mitsubishi Corporation (MC) are pleased to announce their decision today to establish a new joint-venture company that will specialize in providing assisted-living services across Japan. Named Chubu Electric Power Miraiz Connect Co., Inc., the new company will commence operations in April 2021, covering a wide range of services designed to improve citizens' quality of life, including monitoring of elderly relatives, assistance with child raising, and general food and healthy-lifestyle services.

Driven by a mission to develop lifelong customer connections, the new company will endeavor to provide solutions to the diversifying needs of daily life by effectively integrating the respective strengths of its parents with digital technologies. Built up through its energy-supply operations, Chubu Miraiz brings to the partnership an expansive customer network, while the benefits of MC's involvement come from its broad industry connections and business expertise.

Among the services offered by the new company will be home deliveries of side dishes and fresh foods from the membership warehouse club Costco, which will be coordinated via Chubu Miraiz's KatEne online customer-service platform for household electricity consumers. The partners are also discussing additional services designed to improve our peace of mind and quality of life. For example, one idea is to leverage ties with the Tokio Marine Nichido Group to facilitate an early-stage introduction of life-planning and insurance-sales services, while talks are underway with Lawson to develop convenience stores that are even more attentive and connected to our natural environment and local communities.

Looking to the future, the new company plans to work with both private enterprises and local governments to build more partnerships that are invested in assisted-living services.

The COVID-19 pandemic is impacting consumer needs and lifestyles, which had already been diversifying in Japan due in part to the country's aging society and declining birthrate. For example, although dual-income households are on the rise, so too are single, elderly-resident households.

This new joint venture will aim to meet those diversifying needs with services capable of building lifelong connections between Japan's society and citizens. By creating multi-generational family ties and linking how we live, form our communities, and engage in business, these services should have a meaningful impact on Japan's regional and societal development.

Source: Mitsubishi Corporation
Sectors: Alternative Energy, Engineering

Copyright ©2024 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

Related Press Release


Mitsubishi Corporation and 7 large international companies join forces to sponsor the creation of a global e-NG coalition
March 19 2024 15:40 JST
 
Nissan and Mitsubishi Corporation agree to explore new business in next-generation-mobility and energy-related services utilizing EVs
March 18 2024 16:29 JST
 
Mitsubishi Corp to invest in TIER IV: Transforming regional mobility with autonomous driving
March 15 2024 11:36 JST
 
Mitsubishi Corporation: Participation in PAK Lithium Project in Canada
March 05 2024 15:57 JST
 
Mitsubishi Corporation Expands its Data Center Presence with Entry into US
March 04 2024 14:27 JST
 
Mitsubishi Corporation's Sale of Exportadora de Sal, S.A. de C.V., a Salt Production Company in Mexico
February 26 2024 13:29 JST
 
MC to Subscribe Shares in TVS Vehicle Mobility Solution in India
February 19 2024 16:42 JST
 
PoC Launched to Test Smart-charging Service Using EV Connected Technologies
February 15 2024 15:50 JST
 
Mitsubishi Corporation, KDDI CORPORATION, Lawson, Inc. have entered into the Capital Business Partnership Agreement
February 06 2024 16:27 JST
 
First Plant to be Operated under Hydroelectric Power Alliance Goes Online
February 01 2024 20:13 JST
 
More Press release >>

Latest Press Release


More Latest Release >>