Press Release


Leading fashion brand Canifa achieves 54% higher app conversion rate with CleverTap
Feb 07, 2024 15:00 JST
CleverTap, the all-in-one engagement platform today announced that leading Vietnamese fashion brand Canifa, has achieved 54% higher app conversion rate after deploying CleverTap.
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CleverTap named one of India's Great Places To Work for the second time
Jan 31, 2024 18:00 JST
CleverTap, the all-in-one engagement platform has been Great Place To Work(R) Certified(TM) in India (from January 2024 to January 2025).
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CleverTap predicts the top MarTech trends for 2024
Jan 23, 2024 16:00 JST
CleverTap, the all-in-one engagement platform today announced the top 2024 MarTech Trends which will transform the way brands deliver customer experiences. The convergence of data privacy regulations, advancements in AI and increasing demand for personalized content will redefine the MarTech landscape.
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WinZO achieves 40% growth in retention rate with CleverTap
Dec 20, 2023 16:00 JST

CleverTap Unveils Signed Call(TM) for Trusted and Contextual Customer Engagement
Dec 07, 2023 16:00 JST

CleverTap Partners with SpiceJet to Deliver a Seamless Customer Experience
Jul 25, 2023 15:00 JST

CleverTap Partners with SpiceJet to Deliver a Seamless Customer Experience
Jul 25, 2023 15:00 JST
CleverTap, the all-in-one engagement platform, announced its partnership with SpiceJet, one of India's premier airlines. This strategic collaboration will empower SpiceJet to enhance its customer experience by leveraging CleverTap's advanced technology to deliver personalized and contextual communication across its web and mobile channels.
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CleverTap appoints Sidharth Pisharoti as Chief Revenue Officer to drive growth across India, META, and Asia Pacific
Jul 11, 2023 14:30 JST

CleverTap appoints Sidharth Pisharoti as Chief Revenue Officer to drive growth across India, META, and Asia Pacific
Jul 11, 2023 14:30 JST
CleverTap, the all-in-one engagement platform, today announced the appointment of Sidharth Pisharoti as the new Chief Revenue Officer. In his new role, Sidharth will be responsible for driving CleverTap's growth across India, META, and Asia Pacific regions, as well as designing and executing the company's go-to-market strategy.
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Only 42% of newly signed up travel app users transact in the first month: CleverTap Benchmark Report
Jul 04, 2023 14:00 JST

Only 42% of newly signed up travel app users transact in the first month: CleverTap Benchmark Report
Jul 04, 2023 14:00 JST
CleverTap, the all-in-one engagement platform, released its industry benchmark report for travel apps. In the rapidly evolving mobile apps landscape, staying ahead of the competition is crucial for marketers. Therefore, benchmarking performance has become imperative to stay ahead of competition. Travel app marketers will be able to boost conversions and drive higher app activity through the report's insights.
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CleverTap strengthens EU compliance with local deployment
Jun 15, 2023 19:00 JST
CleverTap, the all-in-one engagement platform, further strengthened its compliance in the EU region, through data centers hosted on Amazon Web Services (AWS) an Amazon.com, Inc. company (NASDAQ: AMZN). These are aimed at enhancing the protection of personal data belonging to EU residents and citizens.
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CleverTap launches local deployment of its SaaS platform in Indonesia
May 31, 2023 15:00 JST
CleverTap, the leading global B2B SaaS platform for customer engagement and retention, has made its platform available within Indonesia through data centers hosted on Amazon Web Services (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN). It will help CleverTap customers operating within the financial and insurance sector such as banks, fintechs, and non-banking financial institutes fulfill local compliance requirements.
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CleverTap launches local deployment of its SaaS platform in Indonesia
May 31, 2023 15:00 JST

CleverTap launches local deployment of its SaaS platform in UAE
May 30, 2023 17:00 JST

CleverTap launches local deployment of its SaaS platform in UAE
May 30, 2023 17:00 JST
CleverTap, the leading global B2B SaaS platform for customer engagement and retention, has made its platform available within the UAE through data centers hosted on Amazon Web Services (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN).
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CleverTap Benchmark Reports: Foodtech Apps enjoy 60% higher Repeat Transaction Rates compared to E-commerce apps
May 09, 2023 17:00 JST

CleverTap Benchmark Reports: Foodtech Apps enjoy 60% higher Repeat Transaction Rates compared to E-commerce apps
May 09, 2023 17:00 JST
CleverTap, the World's #1 retention cloud, released the findings of its Foodtech and E-Commerce industry Benchmark Reports.
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CleverTap names Pravin Laghaate as Vice President, Europe, and UK
Apr 25, 2023 14:00 JST

CleverTap names Pravin Laghaate as Vice President, Europe, and UK
Apr 25, 2023 14:00 JST
CleverTap, world's #1 retention cloud, today named Pravin Laghaate as Vice President for its Europe and United Kingdom regions. Pravin, who joined CleverTap in 2020 and has been in senior leadership sales roles centrally, will now oversee sales, go-to-market strategy, and execution across Europe and the UK.
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CleverTap launches Scribe, an OpenAI integrated content creation assistant
Apr 17, 2023 19:00 JST

CleverTap launches Scribe, an OpenAI integrated content creation assistant
Apr 17, 2023 19:00 JST
CleverTap, the World's #1 retention cloud, today announced the integration of OpenAI with the CleverTap platform and launched its AI-generated content creator Scribe. The AI content feature can generate campaign creatives, analyze emotions, and rewrite them keeping in mind a specific emotion that resonates with the brands' users. The feature will be rolled out to customers in April.
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CleverTap Gaming Unveiled at GDC 2023
Mar 23, 2023 17:00 JST

CleverTap Gaming Unveiled at GDC 2023
Mar 23, 2023 17:00 JST
CleverTap, the all-in-one customer engagement platform, today at Game Developers Conference 2023 unveiled CleverTap Gaming - soon to go live in the summer of 2023. Through full player management, the latest offering will help boost revenue from LiveOps, Lifecycle Marketing, and Remote Configuration by 3x with personalization across the entire player journey.
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CleverTap's Fintech Benchmark Report: Only 1 in 5 users that install fintech apps sign up within week one
Feb 27, 2023 19:00 JST

CleverTap's Fintech Benchmark Report: Only 1 in 5 users that install fintech apps sign up within week one
Feb 27, 2023 19:00 JST
CleverTap, the modern integrated retention cloud, released its Industry Benchmark Report for Fintech Apps 2022. As fintech apps continue to grow more popular, the number of players vying for market share has increased. This has subsequently reduced customer retention and "stickiness" for any one brand.
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CleverTap appoints Satyadeep Mishra as Chief Human Resources Officer
Dec 19, 2022 15:40 JST

CleverTap appoints Satyadeep Mishra as Chief Human Resources Officer
Dec 19, 2022 15:40 JST
CleverTap, the World's #1 Retention Cloud today announced the appointment of Satyadeep Mishra as their new Chief Human Resources Officer. He joins from the hospitality-technology platform, OYO where he worked as the Chief Human Resources Officer for its technology, product, global functions and international markets teams.
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CleverTap Appoints Samer Saad as Regional Sales Director for META Region
Dec 13, 2022 15:00 JST

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