Nov 10, 2022 15:27 JST

Source: Mitsubishi Motors

Mitsubishi Motors' All-New eK X EV Wins RJC Car of the Year and RJC Technology of the Year for 2023

TOKYO, Nov 10, 2022 - (JCN Newswire) - Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) today announced that the all-new eK X EV (pronounced "eK 'cross' EV"), an all-electric kei-car(1), has won the RJC Car of the Year for 2023(2) run by the Automotive Researchers' and Journalists' Conference of Japan (RJC). In addition, the electrification technology of all-electric kei-car used for the eK X EV has won the RJC Technology of the Year for 20232.


In awarding the RJC Car of the Year, the selection committee commented:
"With a body size that is suited to the traffic conditions in Japan while conforming to Japanese kei-car standards, the eK X EV achieves a high level of perfection as a practical electric vehicle (EV), providing ample driving range for daily use, smooth acceleration and crisp handling, high-quality interior and exterior, and the latest safety features. Also offered at an affordable price for a wide range of users, the eK X EV provides momentum to the promotion of EVs."

In awarding the RJC Technology of the Year, the selection committee commented:
"Utilizing the electrification technology that Nissan and Mitsubishi Motors have cultivated over the years, the eK X EV has achieved reduction in size and cost. While conforming to the standards of a kei-car, it has been perfected as a model with enhanced product appeal. The electrification technology is highly recognized as a cornerstone technology of future small EVs."

This is the fourth time(3) that Mitsubishi Motors has won the RJC Car of the Year, following the award for 2020 won by the eK wagon and eK X height-wagon kei-cars. Also, this is the sixth time(4) that the company has won the RJC Technology of the Year, following the award for 2022 given to the evolved plug-in hybrid electric vehicle (PHEV) and Super-All Wheel Control (S-AWC) systems of the Eclipse Cross.

The eK X EV is a new EV model in the eK X series(5), Mitsubishi Motors' kei-car series with an SUV flavor, offered at an affordable price yet with a driving range of 180 kilometers (km, in WLTC mode)(6),(7) on a single charge that is sufficient for everyday use. It has been well received for its spacious and pleasant cabin, user-friendliness, the smooth and powerful driving experience of EVs, a quiet and comfortable ride, advanced driver assistance systems, and connectivity.

With the electrification technology of all-electric kei-car, the eK X EV offers the same spacious and comfortable cabin as the gasoline model by optimizing the layout of the EV system, as well as high steering stability and ride comfort made possible by a low center of gravity and an ideal front-rear weight distribution. In addition to the EV production technology honed through the i-MiEV - the world's first mass-produced EV - and the Minicab-MiEV, high quality and cost competitiveness have been achieved through the investments for on-site battery pack integrated production, EV platform production line, and more.

At a time when a shift to electrified vehicles is required to achieve a carbon-neutral society, Mitsubishi Motors will continue to provide vehicles that embody Mitsubishi Motors-ness - a combination of safety, security and comfort, as well as environmental-friendliness - and thereby contribute to a sustainable society.

Special website for eK X EV (in Japanese only):
Product website for eK X EV (in Japanese only):

(1) Kei-car is a vehicle category in Japan for microcars.
(2) Also awarded to the Nissan Sakura
(3) Previous winners include the "i" kei-car (award for 2007); the Eclipse Cross crossover SUV (award for 2019); and the eK wagon and eK X height-wagon kei-cars (award for 2020).
(4) Previously recognized technologies include the INVECS (Intelligent & Innovative Vehicle Electronic Control System) automatic transmission technology of Galant and Eterna (award for 1993); the INVECS-II Sport Mode automatic transmission of FTO (award for 1995); the GDI (Gasoline Direct Injection) engine of Galant and Legnum (award for 1997); the PHEV system of the Outlander PHEV (award for 2014); and the evolved PHEV and S-AWC systems of the Eclipse Cross (award for 2022).
(5) Lineup includes eK X, a height-wagon kei-car, and eK X space, a super height-wagon kei-car.
(6) In Japan, approximately 80 percent of users of kei-cars and compact cars drive 50 km or less per day (Mitsubishi Motors' survey). Accordingly, it is estimated that most users can drive for two days without recharging.
(7) WLTC, or Worldwide harmonized Light duty Test Cycle, is an internationally recognized test cycle that is composed of urban, suburban, and highway driving modes with average usage ratios.

About the RJC Car of the Year for 2023

The 32nd RJC Car of the Year was selected by RJC selection committee and chosen among domestic models premiered in the Japanese market between November 1, 2021, and October 31, 2022. The "6 Best" models were selected on November 1, and the committee voted on November 9 to decide the RJC Car of the Year for 2023.

About Mitsubishi Motors

Mitsubishi Motors Corporation (TSE:7211) --a member of the Alliance with Renault and Nissan--, is a global automobile company based in Tokyo, Japan, which has about 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, Mitsubishi Motors has been a leader in electrification--launched the i-MiEV -the world's first mass-produced electric vehicle in 2009, followed by the Outlander PHEV -the world's first plug-in hybrid electric SUV in 2013. The company announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross (PHEV model), the all-new Outlander and the all-new Triton/L200.

For more information on Mitsubishi Motors, please visit the company's website at

Source: Mitsubishi Motors
Sectors: Automotive

Copyright ©2024 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

Related Press Release

Mitsubishi Motors Added to FTSE4Good Index Series, FTSE Blossom Japan Index and FTSE Blossom Japan Sector Relative Index for Consecutive Years
June 26 2024 10:07 JST
Mitsubishi Motors Posts Record Sales in the Philippines in FY2023
April 24 2024 12:56 JST
All-New Triton Confirmed as First Double-Cab Pickup Truck to Achieve 2024 Five-Star ANCAP Safety Rating
April 18 2024 08:22 JST
Mitsubishi Motors Celebrates Production of 100,000th fully electric minivehicle
March 22 2024 14:34 JST
Mitsubishi Corporation, Mitsubishi Fuso Truck and Bus, and Mitsubishi Motors will jointly establish a new company to run an online platform providing comprehensive EV related services
March 13 2024 17:06 JST
Triton and Xforce win iF DESIGN AWARD 2024
March 06 2024 16:34 JST
National High School in the Philippines Built with the Support of Mitsubishi Motors Holds Opening Ceremony
February 20 2024 10:15 JST
Mitsubishi Motors Begins Exports of Xforce from Indonesia
February 05 2024 16:21 JST
Xpander and Xpander Cross HEV Models Premiere in Thailand, Featuring Safe, Secure and Exhilarating Driving Experience of Electrified Vehicles
February 01 2024 18:02 JST
Mitsubishi Motors to Begin Production of the New Minicab EV Electric Commercial Vehicle in Indonesia, the First Local Production of the Vehicle Outside Japan
December 19 2023 16:12 JST
More Press release >>

Latest Press Release

More Latest Release >>