Mar 14, 2025 05:00 JST

Source: CleverTap

CleverTap partners with upGrad to build a Deep Learning Track to upskill Marketers with Hands-On AI & Analytics Training

SAN FRANCISCO, CA & MUMBAI, Mar 13, 2025 - (ACN Newswire) - CleverTap, the all-in-one engagement platform, has partnered with upGrad - one of Asia’s largest integrated skilling and forever learning majors, to introduce a specialised deep-learning program / track within upGrad-powered Digital Marketing and Product Management courses with MICA and Duke CE, respectively.

With the commitment of enabling brands to unlock limitless customer lifetime value, CleverTap currently boasts a strong clientele of over 2000 brands globally to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world's first purpose-built database for customer engagement, offering speed and cost efficiency at scale. On the other hand, upGrad is one of Asia's leading integrated skilling giants that offers a range of online & hybrid skilling programs, Certifications, and Bootcamps under its B2C portfolio while also facilitating top Indian and global universities to offer their Diploma, Master’s and Executive Doctorates.  

Seamlessly integrated into the curriculum, the two entities jointly enable deep learning that blends academic rigor with real-world application, equipping learners with cutting-edge expertise in customer retention, engagement strategies, and AI-driven marketing. Through live masterclasses and hands-on training with CleverTap’s platform, learners will gain exclusive industry insights and practical experience to tackle modern marketing challenges.

Learners will receive exclusive, one-month access to the CleverTap dashboard, gaining hands-on experience in leveraging marketing analytics for impactful campaigns. They can extend their access at a discounted rate for deeper learning. Upon completion, candidates will also earn a prestigious joint Certification from upGrad and CleverTap, enhancing their competitive edge in the job market.

Discussing the new partnership Sunil Thomas, Co-founder and Executive Chairman at CleverTap said, “We are thrilled to collaborate with upGrad on this initiative. The marketing landscape is dynamic and ever-evolving; it is therefore crucial for aspiring professionals to stay ahead of the curve. This partnership is enabling us to interact with young talent and give back to the industry by nurturing skilled marketers of the future.”

Commenting on this initiative, Rohit Sharma - President, Consumer Business, upGrad said, “AI-driven marketing is no longer the future, it is now. As businesses globally demand data-savvy professionals who can translate insights into impact, this partnership with CleverTap ensures our learners are not just job-ready but future-ready - armed with core capabilities of churning data sets for driving business results. At upGrad, we’re committed to shaping careers that drive the new economy, where AI and analytics define success, and this thought-through collaboration will continue to lead us with a unified approach to build a skilled talent force.” 

Learners can also access videos from CleverTap University - created by the platform to expand user knowledge on the CleverTap product, business use cases, and best practices to maximize the value of the platform. These videos will be available on upGrad’s Learning Management System. 

About upGrad

Started in 2015, upGrad is one of Asia's largest integrated Learning, Skilling, and Workforce Development majors offering a range of online & hybrid skilling programs, Certifications, and Bootcamps under its B2C portfolio. It also facilitates top Indian and global universities to offer their Diploma, Master's and Executive Doctorates. Additionally, select programs are tailored for Enterprise clients under the corporate skilling division, along with other recruitment and staffing services. Learn more, https://www.upgrad.com/.

About CleverTap

CleverTap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value. CleverTap is trusted by over 2000 brands like Decathlon, Domino’s, Levis, Jio, Emirates NBD, Puma, Croma (A Tata Enterprise), Swiggy, SonyLIV, Axis Bank, AirAsia, TD Bank, Ooredoo, and Tesco to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale.

Backed by top-tier investors such as Accel, Peak XV Partners, Tiger Global, CDPQ, and 360 One, the company is headquartered in San Francisco, with presence across Seattle, London, São Paulo, Bogota, Mexico, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Vietnam, and Jakarta. Please visit https://www.clevertap.com/

For more information, visit Clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/
X: https://twitter.com/CleverTap

For more information:
SONY SHETTY
Director, Communications, CleverTap
sony@clevertap.com 

ASHMIT CHAUDHARY
Associate Consultant, Archetype
+91 8850752121
ashmit.chaudhary@archetype.co 

Source: CleverTap
Sectors: Media & Marketing, Retail & eCommerce, Wireless, Apps, HR, Education, Artificial Intel [AI], Startups

Copyright ©2025 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.

Related Press Release


CleverTap Predicts Key Trends for Customer Engagement in 2025
January 07 2025 14:30 JST
 
CleverTap Report: 46% of Product Managers Cite Resource Limitations as Top Barrier to App and Web Experimentation
December 02 2024 16:30 JST
 
Niyo Doubles Click-Through Rates and Improves Customer Retention with CleverTap
November 28 2024 14:30 JST
 
CleverTap Recognized as a 'Strong Performer' in the Cross-Channel Marketing Hubs, Q4 2024 Report
November 23 2024 20:42 JST
 
VPBank Partners With CleverTap To Transform Vietnam's Banking Experience
October 17 2024 14:00 JST
 
CleverTap Launches Product Experiences for Optimizing App and Web User Experience
September 03 2024 15:00 JST
 
CleverTap's AI-based Recommendation Engine helps Eatigo achieve 100% growth in reservations
August 27 2024 15:00 JST
 
Fonos Sees Monthly Active Users Increase to 6X with CleverTap's Personalized Engagement
July 11 2024 15:00 JST
 
Kitabisa achieves a 33% boost in Transactions per user and Increase in User-stickiness with CleverTap
June 26 2024 16:00 JST
 
RentoMojo and CleverTap Join Forces to Enhance Customer Engagement and Fuel Revenue Growth
June 12 2024 16:00 JST
 
More Press release >>

Latest Press Release


More Latest Release >>