Toyota veteran Masami Doi joins Kreab Gavin Anderson in Japan

Jan 10, 2014 16:30 JST

Source: Kreab

TOKYO, Jan 10, 2014 - (ACN Newswire) - Masami Doi, a 30-year veteran of Toyota Motor Corporation who headed the automaker's global communications activities, has joined Kreab Gavin Anderson as a Partner at the firm's Tokyo office.

Doi, who spent the last six years at Toyota in charge of public affairs, has extensive experience of reputation management, including advising on the company's response to recall issues in the U.S., as well as of corporate planning, sales and marketing and human resources. He will work on worldwide Kreab Gavin Anderson assignments, particularly on behalf of Japanese clients.

"I am very pleased to be joining Kreab Gavin Anderson at such an exciting time for Japan," Doi said. "As Japan becomes increasingly engaged in global affairs, I look forward to utilizing my experience in integrated marketing and communications, crisis management, government and public affairs, and CSR to help Japanese organizations grow and build their brands at a global level. I hope to support SMEs and public sector clients to ensure their message is clearly understood overseas and secure their global reputation and brand."

Jonathan Kushner, Managing Partner Japan, added, "Kreab Gavin Anderson has been rapidly expanding its public affairs capabilities in Japan, to complement its strong corporate and financial communications practices. Mr. Doi is a welcome addition to our team in Tokyo, where he will work alongside partners Kayo Kasahara and John Short, adding further depth to our advisory capabilities across a range of practice areas".

Doi spent a number of years posted overseas with Toyota in Europe, and has worked extensively in the Americas and Asia. He is fluent in English, Russian and Czech, in addition to his native Japanese.

For further information and contacts, please visit: www.kreabgavinanderson.com/tokyo

Source: Kreab
Sectors: Daily News