ENGLISH
|
JAPANESE
|
CONNECT WITH US:
Home
About
Contact
Log in
*
Home
Press release
Feb 21, 2022 18:09 JST
Source:
Hypebeast Limited
HYPEBEAST LTD. (0150.HK) Ventures Into New Interest Areas Amid Strong Growth Dynamics
HONG KONG, Feb 21, 2022 - (ACN Newswire) - The board of directors of Hypebeast Limited (Stock Code: 0150.HK) has announced the Group's unaudited key financial results for the three months ended 31 December 2021 ("FY2022 Q3").
The Group started the Financial Year on a high note and continued momentum in FY2022 Q3 with a strong emphasis on realizing strategic and geographical expansion initiatives to capitalize on new business opportunities. In particular, the Group has executed a multi-layered diversification strategy, including content generation in new interest areas such as art and sports, the continued expansion of advertising capabilities offered by the Group's Media segments, and product expansion on the E-Commerce and Retail segments, all of which have energized existing consumers and paved the way for future business growth.
As the trend towards digital channels continues, the Group has made a corresponding greater shift in marketing and advertising budgets from traditional marketing channels to digital and online channels, and the Group expects to benefit from this dynamic operating environment. The Group's existing strategies and a favorable operating environment will be strong drivers of new user acquisition and revenue growth throughout FY2022 and into the coming financial year.
Overall Performance
-- Revenue for 9M2022 was HK$681.1 million, increasing 43.9% compared to HK$473.3 million recorded in 9M2021;
-- Revenue for FY2022 Q3 was HK$240.2 million, increasing 27.9% compared to the HK$187.9 million recorded for FY2021 Q3;
-- Gross profit margin improved to 58.2%, representing a year-on-year increase of 8.8 percentage points from 49.4%;
-- Gross profit for 9M2022 was HK$396.4 million, representing an increase of 69.5% from HK$233.8 million in the same period last year.
Media Segment
-- The Media segment recorded a year-on-year increase in revenue of 66.2% from HK$302.7 million in 9M2021 to HK$502.9 million in 9M2022;
-- Media segment revenue in North America and major European countries rebounded strongly compared to the same period last year, with year-on-year increases of 177.7% and 69.0% respectively for 9M2022;
-- Gross profit margin for the Media segment increased by 7.7 percentage points versus prior year to 63.1% for 9M2022. The improvements were mainly due to production cost efficiencies generated from increased scale of media advertising production and streamlined campaign deliveries in the Media segment.
E-commerce and Retail Segment
-- The E-commerce and Retail segment revenue for 9M2022 was HK$178.2 million, representing an increase of 4.4% from HK$170.7 million in 9M2021;
-- Gross profit from the E-commerce and Retail segment increased by 19.2% from HK$66.2 million in 9M2021 to HK$78.9 million for 9M2022, while gross profit margin improved by 5.5 percentage points to 44.3% in 9M2022 due to increased sell-through rates and higher proportion of full-price sales achieved from continuous improvements in product marketing and streamlined consumer shopping experience;
-- The Group continued its product expansion strategy, expanding its offerings to homeware, toys and other lifestyle products on HBX to cater to all aspects of the HBX customer's lifestyle needs.
Operating Expenses
-- Selling and marketing expenses increased by 42.9% from HK$78.2 million for 9M2021 to HK$111.8 million for 9M2022. As a percentage of revenue, selling and marketing expenses remained constant at 16.5% for 9M2021 and 9M2022;
-- Administrative and operating expenses were HK$151.9 million for 9M2022, up by 77.6% from HK$85.5 million for 9M2021. As a percentage of revenue, administrative and operating expenses increased from 18.1% for 9M2021 to 22.3% for 9M2022;
-- Increase in operating expenses as a percentage of revenue from 34.6% in 9M2021 to 38.7% in the current period was mainly caused by (i) increases in headcounts within the Group's sales and marketing team to facilitate current and future business growth; and (ii) prudent cost management during the COVID-19 pandemic last year and government subsidies received in the comparative period.
For further details on the quarterly results performance, visit the Group's corporate website to view the full announcement.
https://hypebeast.ltd/investors
Investor Enquiries:
investors@hypebeast.com
Media Inquiries:
pr@hypebeast.com
Strategic Financial Relations Limited
Vicky Lee Tel: (852) 2864 4834 Email:
vicky.lee@sprg.com.hk
Ivy Chan Tel: (852) 2864 4890 Email:
ivy.chan@sprg.com.hk
Fax: (852) 2527 1196
About Hypebeast Limited (Stock Code: 0150.HK)
Hypebeast Ltd. is a publicly listed media and retail company that lives at the forefront of global culture, offering digital media, e-commerce and creative agency services to cultural enthusiasts worldwide . Listed on the Hong Kong Stock Exchange since 2016 and with a total reach of over 44.7M users across all platforms, the Group's Hypemedia division boasts global readership across Asia Pacific, North America, Europe and more, with the flagship Hypebeast platform available in five languages. The platform and community empowers the Group's various businesses, which encompasses Hypebeast and its multiple content distribution platforms, Hypemaker, its global creative agency and HBX, its e-commerce and retail platform.
Source: Hypebeast Limited
Sectors: Retail & eCommerce
Copyright ©2025 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.
Latest Release
The University of Osaka D3 Center Commences Operation of New Computing and Data Infrastructure Built by NEC
Sep 12, 2025 15:08 JST
GR Yaris "Aero performance package" Set for Japan Launch
Sep 12, 2025 14:40 JST
Mitsubishi Heavy Industries Achieves Target Performance at Pilot Plant for Bioethanol Membrane Dehydration Systems
Sep 12, 2025 14:19 JST
"New Answers to Dementia" Eisai Releases Concept Movie and New Content on Campaign Website for Dementia Month
Sep 12, 2025 13:20 JST
TANAKA PRECIOUS METAL TECHNOLOGIES Succeeds in Developing High-Performance Palladium Alloy Hydrogen Permeable Membrane Operable in the Low-Temperature Range of 300 degrees C
Sep 12, 2025 11:00 JST
CO2NNEX(R) Digital Platform for Transfer and Management of e-Methane Clean Gas Certificates to Be Utilized in Nagaoka Methanation Demonstration
Sep 11, 2025 20:37 JST
Hitachi accelerates growth with major U.S. investments in advanced manufacturing, electrification and workforce development
Sep 11, 2025 18:35 JST
GlobalLogic and Ericsson Deploy Private 5G Network at Hitachi Rail's State-of the-Art Digital Factory
Sep 11, 2025 17:24 JST
GlobalLogic and Flexware Innovation Announce Major Deployment of LIFT at Hitachi Rail's State-of-the-Art Train Manufacturing Facility
Sep 11, 2025 16:46 JST
JCB Unveils New Brand Message in Vietnam: "Japan Cung Ban"
Sep 11, 2025 13:00 JST
Kawasaki City becomes first dekokatsu subsidy municipality for promoting decarbonization lifestyle promotion project
Sep 11, 2025 10:35 JST
TGR Plans to Reproduce Engine Parts for Corolla Levin / Sprinter Trueno (AE86)
Sep 10, 2025 18:11 JST
TANAKA Acts as Category Sponsor for the LIGA.i Blind Soccer Top League 2025
Sep 10, 2025 03:00 JST
Toyota Submits Fourth Progress Report on Measures to Prevent Recurrence
Sep 09, 2025 19:26 JST
The 46th Honda Prize 2025 Awarded to Dr. Kenichi IGA
Sep 09, 2025 19:06 JST
Lexus world premieres the new IS
Sep 09, 2025 18:26 JST
Toni Bou Wins 19th Consecutive FIM Trial World Championship Title
Sep 08, 2025 18:53 JST
Eisai Presents Clinical Study Results of Novel Orexin Receptor Agonist E2086 for Narcolepsy at World Sleep 2025
Sep 08, 2025 17:49 JST
Honda to Commercialize UNI-ONE Hands-Free Personal Mobility Device
Sep 08, 2025 15:56 JST
Mitsubishi Power Signs Contract to Supply Two M701JAC Gas Turbines to O Mon 4 Power Plant
Sep 08, 2025 15:36 JST
More Latest Release >>
Related Release
Hypebeast Ltd. (0150.HK) debuted Hypefest Aranya and brought culture at its finest to life in China
October 06 2023 16:36 JST
Hypebeast Ltd. (0150.HK) reports year-end financial results
June 26 2023 22:35 JST
Hypebeast debuted Hypegolf Invitational Presented by Callaway in Korea and presented BRED Abu Dhabi in Yas Island
May 09 2023 17:11 JST
Hypeart debuts inaugural group art exhibitions in New York and Hong Kong
April 11 2023 18:22 JST
Hypebeast expands its digital presence to Africa
January 31 2023 19:30 JST
Hypebeast expands its presence in Latin America
December 08 2022 12:38 JST
Hypebeast Ltd. (0150.HK) ended the financial year with another all-time high in revenue and profitability
June 29 2022 19:43 JST
HYPEBEAST to Debut A Multifaceted Flagship Building in The U.S.
June 15 2022 09:26 JST
Hypebeast, a Leading Global Platform in Contemporary Lifestyle and Culture, Plans to List on NASDAQ through Merger with Iron Spark I Inc.
April 04 2022 10:53 JST
HYPEBEAST LTD. (0150.HK) Delivers Record-breaking Interim Revenue of 54%+ and Increasing Profitability
November 29 2021 09:15 JST
More Press release >>